Look after YOU campaign launches - Camden Rise

Helping young people find the health care they need, when they need it

Look after YOU, a communications campaign co-produced with Camden young people, launched this week. It aims to help more young people get the health care they need, when they need it. 

The campaign includes information on how to access free and friendly health care in Camden, from sexual health to mental health and support with drugs, alcohol, smoking and vaping – as well as help to register for a GP. The campaign was developed to reduce health inequalities in Camden, after research showed that young people aren't getting the health care they need early or often enough:

• Young people aged 11 to 19 are the second highest users of hospital accident and emergency departments after children aged under three
• Young people aged 12 to 18 report the lowest levels of satisfaction with their GPs and have the shortest consultation times
• 22% of young people in Camden said that if they were feeling low, stressed or anxious they wouldn't would know where to get help.

Camden Youth: Tell Them are the group of Camden young people aged 16 to 23 who co-produced the campaign with Camden Council – including creating and starring in campaign reels and TikToks.

They said: “We know that there are so many services to help under 25s in Camden but that young people don’t always know about them. Young people can also be put off getting health care because they feel embarrassed, are worried about costs or their parents finding out. 

"We hope that Look after YOU not only helps Camden young people to easily find the free health care they need, when they need it, but that they feel comfortable and confident using these services.” 

Look after YOU will be running across digital and print channels from this week. Find out more at camdenrise.co.uk/look-after-you